Located on the 34th floor of the Energy Centre, the tenant fit out for the offices of Greater New Orleans Inc. was one our favorite types of challenges.
How to make an independent business and its brand stand out and above, in the glass and steel homogeny of a city center high rise?
The primary objective in the design of the offices was to emphasize the non-profit’s role as the conduit for incoming businesses into Southeast Louisiana. The use of private/public space delineation provided the opportunity to use the public spaces as part of the border of the “Conduit Threshold,” which was incorporated throughout the space using various methods, including a custom-built feature wall and reception desk, local material selection and regional graphic design.
The office includes an 80 person board room outfitted with movable tables and chairs to maximize the space for various uses including board meetings, training sessions, and networking events. The Brainstorming conference room has vibrantly painted walls, a sofa and sitting ball to encourage thinking “outside the box.” The Prospect conference room is more formal with a neutral color scheme, white boards and a view of the Mercedes-Benz Superdome. The ten private offices on the outer perimeter of the space have floor to ceiling glass walls to allow natural light to filter through to the open work space in the center of the office suite.
At the 34th floor’s lobby is a custom feature wall that was designed and built by NANO, directing visitors to public meeting spaces. An abstraction of the geographical area that GNO Inc. serves, the sign is a mapping of the ten parishes/counties. Installed at the entry, it beckons, by a series of repeated manipulations to create an entry sequence, tying to the geometries of the reception desk, and directly linked to purpose and people of the organization.
With GNO Inc.’s move to the Energy Centre, and incorporation of the large, public board room, they created a “business axis” in which City Hall, the Superdome, Smoothie King Center, Warehouse Revitalization Area and GNO Inc. office are all located within three blocks of each other.
This creates an immediate adjacency for many major services that are required for any new business development.